Outdoor Advertising Market Research Report, Market Share, Size, Trends, Forecast and Analysis of Key players 2024
According to IMARC Group’s latest report entitled, “ Global Outdoor Advertising Market Report & Forecast 2018-2023 ”, the global outdoor advertising market reached a value of around US$ 39.7 Billion in 2017, exhibiting a CAGR of around 5.4% during 2010-2017. Outdoor advertising is one of the oldest forms for advertising and has always provided innumerable prospects to the advertisers for marketing their products and services in the public domain. The advertisers can simply put their advertisements at various places such as billboards, hoardings, banners and posters; on buses, trains, metros, kiosks, shop windows, etc. and reach a wide audience-base. Additionally, the vibrant and eye-catching advertisements leave a lasting impression on the mind. This induces the potential consumers to have a favorable attitude towards the product or service being publicized. It is also becoming a popular source of generating extra income for individuals, organizations, governments, etc. w